Create an identity and branding for Muncie Arts and Culture Council’s first ever Artist Residency program, PlySpace.

Done while with Studio 165+ during Spring 2018 Team.

The design concept for PlySpace represents a partnership between the residents and the Muncie community through the integration of simple shapes to form one dynamic unit — the identity system expands into a multitude of symbols that represent each sub-brand that form PlySpace. Studio 165+ assisted in the naming of the residency program, designing the identity and additional promotional and residency assets to help target the Muncie community and residency candidates.